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Choosing Strategies for Change


The rapid rate of change in the world of management continues to escalate. New government regulations, new products, growth, increased competition, technological developments, and an evolving workforce compel organizations to undertake at least moderate change on a regular basis. Yet few major changes are greeted with open arms by employers and employees; they often result in protracted transitions, deadened morale, emotional upheaval, and the costly dedication of managerial time. Kotter and Schlesinger help calm the chaos by identifying four basic reasons why people resist change and offering various methods for overcoming resistance.


Kotter, J. P., & Schlesinger, L. A. (2008, July 1). Choosing Strategies for Change. Harvard Business Review, (July–August 2008). Retrieved from